Paris Smith

Paris Smith is an executive and online gambling industry expert with more than 20 years of experience. She is best known for serving as the CEO of Pinnacle, where she led the development of the international sportsbook operator for over 14 years. During her tenure, the company expanded its presence across Asian and European markets, completed a major organizational and technological transformation, and strengthened its position in both the B2C and B2B segments.

Paris began her career in the gambling industry in 1995 at WWTS and later served as Chief Operating Officer at Betcorp Ltd. Throughout her career, she has advised governments on gambling regulation and worked closely with technology and service providers in the iGaming sector. Her key areas of expertise include strategic management, international business development, risk management, gambling regulation, and the development of sportsbook products for regulated markets.