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Media Buyer (In-App) at PIN-UP

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Last update: 2026-03-30

Media Buyer (In-App) at PIN-UP Requirements

  • More than 2 years of successful confirmed experience working with In-app in the iGaming industry (gambling and betting) in the direct advertiser/media buying team is mandatory;
  • Ability to effectively manage large advertising budgets (from $50,000 per month);
  • Presence of successful cases in the gambling niche in the CIS/Latvia markets;
  • Deep understanding of key Conversion Rate and Unity Economy metrics (ROI, NGR, GGR, LTV, CTR, CPC, CPM, CPA, CPL, etc.);
  • Experience with Antidetect Browser and Tracking Systems;
  • Deep understanding of the principles of major in-app advertising platforms (Unity, Moloco, IronSource, AppLovin, etc.);
  • Ability to moderate creatives and links on the mentioned platforms;
  • Ability to independently work with platforms for collecting and analyzing user activity data on websites and mobile applications (AppsFlyer, Adjust, etc.);
  • Ability to collect test results (ads), draw conclusions and make recommendations for further actions;
  • Ability to analyze and optimize advertising campaigns to achieve set KPIs;
  • Experience in conducting A/B testing;
  • Experience with high traffic, ability to work with large amounts of information;
  • English language at B1 level or higher.

Media Buyer (In-App) at PIN-UP Responsibilities

  • Creation, setup, and optimization of advertising campaigns on In-app platforms to attract new players to the Product;
  • Regular comprehensive analysis of own advertising campaigns and making decisions to improve results;
  • Regular development of marketing hypotheses and conducting A/B tests to generate new profitable traffic generation approaches;
  • Development of a technical assignment for the necessary advertising materials;
  • Effective budget management;
  • Collaboration with the team to develop media strategies, sales funnel calculation;
  • Monitoring the achievement of own KPIs for traffic and finding ways to continuously improve them;
  • Regular reporting on effectiveness and profit;
  • Market and competitors analysis;
  • Traffic flow planning and calculation.

Media Buyer (In-App) at PIN-UP Working Conditions

Salary
Individually
Employment type
Full-time
Work format
Remoted, Hybrid, Office
Office
Poland, Cyprus, Ukraine, Armenia

Media Buyer (In-App) at PIN-UP Work Experience

Years of Experience
2-3 years
Tier
Tier-1, Tier-2, Tier-3
Language proficiency
English

Media Buyer (In-App) at PIN-UP Employer

Last update: 2026-03-30