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Uri Poliavich

Founder, CEO at Soft2Bet
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Who is this and what do they do

Uri Poliavich is the founder and CEO of Soft2Bet.


Under his leadership, Soft2Bet has grown from a startup into an international organization with 360+ employees. It has entered seven new markets and demonstrated a threefold growth in EBITDA. The company launches new brands and implements innovative solutions.


In 2024, Soft2Bet opened a new headquarters in Malta with 200+ specialists.


In 2023, Uri Poljavic was nominated for the Global Gaming Award Executive of the Year.

Last update: 2025-10-01