Adult traffic
Adult traffic is traffic related to adult content. It is one of the most significant and stable types of traffic, yet it is also considered a “gray zone” that requires a special approach.
Monetization schemes for adult traffic
Despite restrictions from popular platforms, there are several monetization schemes for 18+ content:
- Arbitrage through CPA networks: traffic is directed to adult offers.
- Mobile subscriptions (VAS): the user subscribes to paid content with 1–2 clicks.
- Own adult website: income from teaser ads and affiliate programs.
- Webcam referrals: attracting clients and models to platforms.
- Fake chats and landings: simulating communication, leading to a paid subscription or registration.
Features of adult affiliate programs
Adult content consistently generates interest, resulting in traffic that often converts well, even with minimal warming up. Simple actions are well monetized, and restrictions are much fewer compared to other verticals.
Gray and black-hat methods in adult traffic are considered the norm, although despite several advantages, there are nuances. Such traffic should always have a clear GEO, while fraud and rejection risks are higher than average. It’s also important to remember that adult traffic will be limited by its sources.
Best sources of adult traffic
Although adult arbitrage is among the most profitable, the list of available channels is not standard. Some of the well-known sources include:
- Teaser networks;
- Push notifications;
- Popunder/Clickunder;
- Telegram and 18+ social networks;
- Own website.
Adult verticals
Offers are primarily based on webcams, subscriptions, premium content, 18+ games, and erotic apps.