brightonSEO 2025

10/04/2025 07:00 – 11/04/2025 18:00
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Description

The brightonSEO conference, the world's largest event on search marketing, will take place on April 10 and 11, 2025, at the Brighton Centre, United Kingdom. The program includes two days of presentations from leading industry experts, as well as specialized training and related conferences. The event provides a unique opportunity for search marketing professionals to meet, exchange knowledge, and improve their professional skills.

Location

Brighton Centre

Brighton Centre

Schedule

07:00

Beach Clean

07:00

5k Seafront Run

07:30

Yoga in the Lanes

08:30

Registration

19:00

Thursday Party

09:30

Does Structured Data Impact EEAT?

09:30

Imitate EEAT Until You Make EEAT

09:30

How Multichannel Content Captures EEAT Intentions and Signals for Growth Stimulation

11:10

Thinking-Based Targeting: Achieving 5 Times More with 5 Times Less Content

11:10

Using Content Clusters for Human-Centric Conversions

11:10

Does Google AI Consider Your Content Useful?

13:40

Creating Individual Winning Internal Linking Strategies

13:40

Rendering: What, How, Why?

13:40

Maximizing Content Efficiency with Minimal Environmental Impact

15:20

Convergence of AI and UX: User Engagement and SEO Strategy Transformation

15:20

Does AI Negatively Impact Your SEO and Customer Trust?

15:20

Exploring Relationships Between AI Response Engines and Organic SERPs

16:50

Generative AI and GEO: New SEO Race and How to Win It

16:50

Beyond Google: Rethinking SEO for AI-Based Tools

16:50

How Knowledge Science Shapes the Future of Search and Discovery

09:30

Using PR Tactics to Build Links to Commercial Pages

09:30

Newsjacking as a Way to Get Quality Backlinks

09:30

CheatGPT? Using Generative Text AI in PR and Communications in the UK

11:10

Snake Meets Tail: Understanding Consumer Concerns about AI

11:10

Everything Your Boss Wants to Know About AI Search

11:10

How Does Google Treat AI-Generated Content

13:40

Local SEO for Real People: 20 Tough (and Funny) Audit Lessons

13:40

LLMs vs Google: What Search and Engagement Data Say to SEO Specialists

13:40

Beyond AI: Mastering SERP in 2025 with FAST Content

15:20

Using Competitor Analysis to Accelerate Success

15:20

Power of Experiments for User-Centric Growth

15:20

Chess.com: From 0 to +30 Million Organic Visits per Month and +$150 Million/Year Thanks to SEO

16:50

How Social Networks Influence Consumer Behavior

16:50

Why Optimizing for CTR Harms Your Performance

16:50

Beyond Blue Links: Evolution of Search Intent and Discovery

09:30

Accelerating Results with A/B Testing SEO and Edge SEO

09:30

Advanced SEO Techniques Using .htaccess

09:30

Calculating SEO Opportunities through a Technical Lens

11:10

Scaling Business with Organic Instagram Strategies

11:10

Magic of Social Networks: Creating a Crystal-Clear Approach

11:10

Dominating Social Search with Video

13:40

SEO Helps You Get Found, CRO Helps You Get Chosen: Why Brands Need Both

13:40

Rapid Adaptation and Authority Building for AI

13:40

How Not to Embarrass Yourself Discussing SEO Data

15:20

Getting Free Listings through Feed Optimization

15:20

3 SEO Hacks SaaS Companies Can Implement Today

15:20

Future of Link Building in the SearchGPT Era

16:50

Beyond Basics: Real Value of GSC Data in BigQuery

16:50

Unlocking Advanced Keyword Analysis with Machine Learning and NLP for SEO

16:50

Your Marketing Data is Broken — Here are 3 Ways to Fix It!

09:30

What Being in a Rock Band Can Tell Us About Real SEO

09:30

Arguments for Establishing a Regulatory Body for SEO

09:30

Why No One Cares About Your Job Openings

11:10

Don't Blindly Follow the Beacon: Focus on Core Web Vitals and RUM

11:10

JavaScript and SEO in 2025: What Technical SEO Specialists Need to Know

11:10

Predicting the Impact of Core Web Vitals with Google Sheets

13:40

From Fear to Fearlessness: Overcoming Code Barrier with AI

13:40

Scaling UGC with AI: Enriching Product Pages with Real Reviews

13:40

SEO in 2025: When AI Agents Take Over

15:20

Google Tag Manager Tips to Elevate Your Analytics

15:20

Event Tracking in GA4 for SaaS

16:50

Query Counting for SEO — Why You Need to Pay Attention!

16:50

Web Crawling Experience from a Full-Featured Crawler Perspective

16:50

How Data Collection Helped My Clients and Saved My Sanity

09:30

Masterclass: AI for One-Person Teams: Simplifying AI without Burnout

11:10

Masterclass: Proactive Negative Keyword Management for Effective GA Work

13:40

Masterclass: Who Are You and Why Should I Care? Personal Branding in 2025

15:20

Masterclass: SEO Optimization for Shopify Success

16:50

Masterclass: Advanced Log File Analysis

07:30

Yoga in the Lanes

07:30

5k Seafront Run

08:30

Registration

09:30

New World of Optimization for AI and How It Differs from SEO

09:30

Should We Remove the 'E' in Search Engine Optimization?

09:30

Automation, API, and AI: Death and Rebirth of SEO

11:10

Google Is Blind, What Does It Mean for You in 2025

11:10

What the Hell Is Alt Text and How to Write It?

11:10

Enhancing SEO with Video Games and Exploits

13:40

From Reactive to Predictive: Using Machine Learning to Forecast Customer Search Behavior

13:40

Only 4 SEO Strategies You'll Ever Need

13:40

Analyzing 10,000,000 AI Search Results: Here's What We Found

15:20

Human-Centric SEO: Putting People Above Search Engines

15:20

Have SEO Specialists Ruined the Internet? User Awareness of SEO in 2025

15:20

Rethinking EEAT: Using Ethos, Pathos, and Logos to Strengthen SEO Campaigns

16:50

SEO Lifecycle: Lessons from the Past, Strategies for the Future

09:30

Months of Work Saved with Programmatic SEO for Landing Page Creation

09:30

Brand-Relevant, SEO-Optimized AI Content at Scale

09:30

SEO Without Bottlenecks: How AI Transformed New Look's Search Strategy

11:10

Scaling Press Coverage with Product Photo Hacks

11:10

Rethinking the Value of Links: Evaluating Impact and Hybrid Tactics That Work

11:10

How Digital PR Authority Redefines Brand Influence

13:40

Conducting Content Audit Using SEO/Web Data for Small and Large Sites

13:40

Mastering Cross-Platform Content Strategy

13:40

Human vs. Machine: Can We Really Tell Them Apart?

15:20

Using AI to Work with Google API

15:20

Insider's Guide to Google Sheets for SEO

15:20

Scaling AI on a Limited Budget — Responsibly!

09:30

Influence Marketing Data for 'Non-Sexy' Brands

09:30

How Social Search Shapes Discovery

09:30

Rethink Content Strategy Using Social Data to Guide SEO

11:10

Click → Money! Product Pages that Rank and Convert

11:10

SEO for Headless Commerce

11:10

Fueling eCommerce Growth Engine: Reports that Drive Smart Decisions

13:40

Data for SEO: Framework-Based Approach

13:40

Battling Giants: SEO Secrets for Challenger Brands

13:40

AI to Cut PPC Costs and Unlock More Budget for SEO

15:20

Using GA4 Data to Test CRO Strategies on Site

15:20

Comprehensive GA4 Audit

15:20

App Analytics in GA4 That Google Won't Tell You About

09:30

Pulse: How Posting and Updates Frequency Affects SEO

09:30

XML + Hreflang: Practical Guide for Large eCommerce Sites

09:30

Internal Linking: Practical Approach for Large Sites

11:10

Technostress: Impact of Technology on Our Lives

11:10

Turning Failures into Opportunities

11:10

Shine Bright, But Don't Burn Out: Achieving Success on Your Own Terms

13:40

From Code to Clicks: Engaging Developers in SEO for eCommerce Success

13:40

Schema or Hoax? Debunking Myths and Revealing Influence on eCommerce Rankings

13:40

Travel eCommerce: Trending Products and Leading SEO

15:20

Untapped Power of Vector Embeddings

15:20

Unlocking SEO Wins with Cloudflare Workers: Developers Not Needed!

15:20

Content Cleanup: Finding and Removing SEO Dead Weight

09:30

Masterclass: How to Read and Interpret Site Performance Data

11:10

Masterclass: Basics of Neuromarketing for Brands

13:40

Masterclass: Beyond Roadmaps: Crafting a Real Strategy and Getting Management Buy-In

15:20

Masterclass: How Brand Authority Shapes Search, Social, and Influence

Organizer

Name

Rough Agenda

Contact number

+441273 805525

Date

10.04.2025 07:00 – 11.04.2025 18:00

Starts at 07:00

Ticket cost

Last update: 2025-06-01